Doha, May 26 (QNA) - Visit Qatar has won four awards at the SMARTIES Middle East and North Africa Awards, organized by the Mobile Marketing Association (MMA), marking a new milestone that reflects its leadership in the field of digital tourism marketing.

In a press release issued Monday, Visit Qatar said that it received awards in prestigious categories including The Gold Award for Innovative Use of AI in Advertising, A Silver Award in the category of AI-Powered Audience Engagement. In addition, two Silver Awards – one for Real-Time Marketing and another for Data Insights / Contextual Marketing.

It said that its win at these prestigious awards is a culmination of its ongoing efforts in harnessing the latest tools in digital and mobile marketing and reaffirm Visit Qatar’s position as a leading destination in innovation and digital engagement.

Visit Qatar added that it has successfully delivered unique campaigns that combine creativity with real-world impact, in line with its vision to position the State of Qatar as a global tourism destination offering exceptional experiences to visitors from around the world.

This year, Visit Qatar participated with five major campaigns that were nominated across various categories, such as “Real-Time Marketing”, “Data Insights / Contextual Marketing”, “AI-Powered Audience Engagement”, “Innovative Use of AI in Advertising”, and “AI-Driven Creative Excellence”.

The SMARTIES Awards are among the most prominent awards in the marketing field across the Middle East and North Africa regions. They honor campaigns that combine creativity with tangible commercial impact, while highlighting emerging trends such as data-driven campaigns, real-time content, and immersive experiences. (QNA)